Every bicycle tube has a story to tell. They may have once carried a carbon fiber racer, abused downhill bike or a beloved single speed. They have taken riders on countless journeys to new and exciting places; they have been part of group rides and solo missions, racking up hundreds of kilometers on the tarmac or on dusty gravel roads.
But, like all good things, bicycle tubes have a lifespan. When they split, puncture, or become too old to rely on, they unfortunately all share a final destination - the landfill.
A Global Problem
In the UK, bicycle inner tubes have been earmarked as one of the five priority waste types with new legislation coming into place in the form of the 2020 Environment Bill proposing that the dumping of these tubes will be made illegal. It is estimated that in 2018 alone, 44 000 tonnes of inner tubes were dumped in UK landfills. Another study conducted in San Francisco estimated that the city discarded enough rubber tubing per year to wrap the Golden Gate Bridge 33 times.
In South Africa, we don't have statistics or the environmental legislation to help tackle the problem. At CIOVITA however, we feel we have a responsibility to our beautiful planet by continuously researching new ways to reduce waste, recycle and upcycle to lessen the environmental impact the sport of cycling produces. These measures can be seen in the way our factory is set up and our commitment to finding performance fabrics that use recycled plastics in their creation. It is also this philosophy that led to us starting our Recycled Tube Project, an upcycling process that forms part of our large ECHO initiative.
One Man's Trash...
When we speak about our wallets and pouches, we prefer to use the term upcycled rather than recycled. The project isn't about breaking down rubber tubes and then using the materials. Rather, a tube is selected, cleaned and cut, then meticulously pieced together purposefully allowing old serial numbers, patches and past blemishes to continue telling the story of the tube's multiple lives.
When it comes to recycling, one of the most prominent challenges with synthetic rubber also happens to be its greatest strength - the material is incredibly durable which doesn't easily biodegrade, with natural decomposition taking 100 years or more. However, this means it is the perfect material for re-purposing into new, useful products. Our tube wallets, card holders, tube pouches, saddle bags, and barrito bags not only prevent landfill disposal, they also provide new employment opportunities for textile workers in South Africa.
Meet Eunice
Eunice is one of our employees who is benefiting from the Tube Project directly. A highly skilled machinist with decades of experience, Eunice makes the journey from Malmesbury to the Ciovita offices every day. This means waking at 4am to catch the first bus into the city and arriving home late into the evening.
To help improve this situation Ciovita have sponsored a sewing machine for Eunice, which allows her to work from home and remotely produce wallets. This means that she is able to work better hours and spend valuable time with her family.
Where to from here
Our goal is to continue growing the Tube Project to provide new opportunities within the textile industry and further reduce waste. For our supporters in Cape Town, if you have any inner tubes you need to dispose of, they can be dropped off at our Woodstock store.
